Responsibilities :-
- Develop editorial plan of various enterprise digital properties working with the client.
- Support and maintain content strategy for digital media.
- Manage the content creation and updates across multiple websites, social communities and mobile environments.
- Create original content for digital publishing.
- Plan, manage and execute content calendar.
- Establish & maintain content consistency
- Monitor Content Effectiveness
- Ensure web content is meeting needs and interests of visitors by analyzing digital metrics and reporting findings to enterprise the client
- Leverage SEO best practices to help ensure content find ability.
- Ability to work strategically with clients at all levels of the organization to identify and meet business goals.
- Cross-functional/team (Indirect management) is critical
Qualifications :-
- Bachelor’s degree or higher in Communications, journalism, marketing ,multimedia, business or related field.
- Minimum of 4 years of experience in writing for digital media and/or managing web properties including creative, technical, or interactive and services with creative agency, content development or association experience preferred.
- Extensive content management system (CMS) experience; working knowledge of site core is preferred.
- Familiarity creating and managing content across multiple (Web, Mobile, Social) Platforms.
- Thorough knowledge of audience engagement strategies and tactics, and associated key performance indicators. Demonstrated familiarity with google analytics preferred.
- Understanding of meta content strategies and tactics to optimize content for search engines
- Good English communication skills both written and spoken
- Ability to compose business email in English
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